| Τύπος | Aρχείο  | Μέγεθος | Ημερομηνία | |
|---|---|---|---|---|
| 2a_Customer_Based_Brand_Equity_-_A_Review_of_Literature-with-cover-page-v2.pdf | 814.27 KB | 25/10/21 | ||
| 2b_TOWARDS A UNIFIED THEORY OF BRAND EQUITY_2015-Davcik et al.pdf | 277.33 KB | 25/10/21 | ||
| 3_Customer Value Creation A Practical Framework.pdf | 272.49 KB | 25/10/21 | ||
| NEW_A step‐by‐step process to build valued brands.pdf | 461.17 KB | 25/10/21 |
